Twelve Labs is a multimodal video processing tool that allows you to quickly scan and understand large sets of video data assets. For example, let’s say you were YouTube and you wanted to offer search on your video assets—Twelve Labs allows you to quickly scan multiple dimensions of the video to best understand the Searcher’s core intent behind what they’re looking for.
Pro’s:
Here’s what we like about Twelve Labs:
- Geared toward the enterprise: Twelve Labs is more an enterprise solution—think those who are creating large communities of video files that need to do something with them (like create a search functionality).
- Complete API: Because it’s geared to the enterprise, the API solution is incredibly robust. Twelve Labs offers some of the fastest solutions on the market when it comes to processing dimensions of video and large data sets of video objects.
Con’s:
Here’s what we don’t like about Twelve Labs:
- Pretty specific use cases: It’s really going to be more for the student and educational sector. If you’re thinking about using this for writing articles for your website, as an example, it’s probably not going to be the best solution available.
Pricing:
- Offers a free tier.
- Priced by minutes of data: Can be hard to comprehend.
Questions and answers:
Here is a breakdown of common questions about Twelve Labs and answers from our review team.
| Common question | Answer |
| Who is Twelve Labs for? | Usually, for companies and enterprises who want to start offering robust multimodal filtering and searching on data sets. For example, think a news or media outlet that may want to help its editors access video objects quicker. |
Twelve Labs alternatives
Our favorite picks for alternatives include:
- Twelve Labs doesn’t have traditional competitors. Rather, competitors like Elasticsearch and Amazon’s CloudSearch could be considered competitors as they both index and offer multimodal searching on large data sets.
